For inspiration

Sample projects

Illustrative briefs showing how a set comes together — from occasion, to brand colours, to the day it lands on a desk.

Branded sports duffel, headbands and bottles for a fitness campaign

UAE tech group

Dubai Fitness 30x30 for team and clients

320 sets · 4 offices

The client wanted something their people would use for the full 30 days, not a giveaway that sits in a drawer. We built a training set in their brand colours: a sports duffel, headband and wristband pair, an insulated bottle, a portable cooling fan and a fitted training shirt, each piece branded in a way that suits the material. Sets were packed per person with a printed challenge card and delivered across four offices in one morning.

Sets went out on day one of the challenge, and the same kit was repeated the year after.

Ramadan gift box with dates, ceramics and a woven textile

Regional consultancy

A Ramadan box that didn't look like everyone else's

180 boxes · client list

Instead of the standard date box, we commissioned a small run of hand-thrown ceramic bowls, paired them with single-origin dates, a woven runner and a hand-poured oud candle, and wrapped everything in a reusable cloth in the firm's muted brand palette. Each box carried a short handwritten card.

Delivered a week before Ramadan, with a repeat brief for National Day the same year.

Welcome kit with notebook, bottle and desk items

Fast-growing tech team

A joining-week kit that ships itself

Rolling · 15–20 per month

New joiners were spread across three emirates and starting every other week. We built one standard welcome kit — notebook, insulated bottle, desk mat, quality pen and a branded tote — and held stock so the client can trigger a delivery to any home address with a single message.

Kits arrive the day before a new joiner's first day, with no internal admin.

Concept corner

Gift ideas, dreamt up for big brands

Unbuilt concepts we imagined for brands we admire — a taste of how far a set can go when it starts from the brand instead of a catalogue.

Industry
Gift type

12 ideas

Board of Coca-Cola gift options: personalised bottle, retro cooler, engraved tumbler, fridge desk organiser, crate gift box and openers with coasters

Concept for

Coca-Cola

A cooler crate where every single piece is personalised — named bottles, engraved opener, printed name cards.

See the full set →

Red and gold McDonald's ritual box with an insulated tumbler, fries-shaped desk caddy, burger-stack bento and sauce-pot cable organisers

Concept for

McDonald's

An all-day ritual box: McCafe commuter tumbler, fries desk caddy, burger-stack lunch box, sauce-pot cable organisers and a drive-thru car caddy — useful every single day.

See the full set →

Mini medicine cabinet gift box with amber vitamin jars and a mirrored door

Concept for

Aster Pharmacy

A mini medicine cabinet with a mirrored door — vitamins in amber jars, a first-aid roll and dosage cards.

See the full set →

Navy rigid box with Samsung Galaxy Buds, Galaxy Watch, T7 SSD and fast charger in cut foam

Concept for

Samsung

A precision tech showcase box with real Samsung devices — Galaxy Buds, Galaxy Watch, T7 SSD, SmartTag and a 45W fast charger.

See the full set →

Board showing six Red Bull gift options: can speaker, power station, adventure kit, pit stop charger, flight case backpack and wing cooler

Concept for

Red Bull

Six Red Bull options on one board: the can speaker, the power station, the adventure kit, the pit stop charger, the flight-case backpack and the wing cooler.

See the full set →

Kraft Amazon parcel box with a large orange smile arrow, Echo Dot-style speaker, parcel speaker, blue notebook, orange cap and a toy drone

Concept for

Amazon

A delivery-day PR box with full Amazon branding: smile-arrow parcel box, Echo Dot-style speaker, parcel speaker, Prime-blue notebook, smile tumbler, cap and a toy delivery drone.

See the full set →

Board of Maybelline gift options: gloss black vanity case, jade roller, mini micellar remover, brush set, pink micro-kit pouch and ring-light clip

Concept for

Maybelline

A city-glam vanity case: jade facial roller, mini micellar remover, brush set, compact mirror, satin scrunchies and a ring-light clip.

See the full set →

Board of Garnier sustainable gift options: solid shampoo bar tin, refillable glass hair mist, bamboo comb, clay mask jar, cork-pot succulent and plantable seed card

Concept for

Garnier

A zero-plastic self-care box: solid shampoo bar in a tin, bamboo comb, refillable glass mist, clay mask, cork-pot succulent and a plantable card.

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Board of three L'Oréal Paris ideas: the Skin Vault beauty fridge, the Skin ATM dispenser and the Glow Fountain water dispenser in gold, black and white

Concept for

L'Oréal Paris

L'Oréal showstoppers on one board: the Skin Vault beauty fridge, the Skin ATM cream dispenser and the Glow Fountain water dispenser — not to scale, built to impress.

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Miniature cream wardrobe cabinet PR box with tiny handbags, heels, sneakers, scarves and a jewellery drawer under warm lights

Concept for

Fashion & retail

A miniature lit wardrobe cabinet for influencers — tiny bags, heels, sneakers, scarves and a jewellery drawer, made to wow, not to scale.

See the full set →

Custom coral and white sneaker under an acrylic dome in a navy gift box with brass nameplate, care kit and design sketch

Concept for

Footwear & fashion

A one-of-one custom sneaker made for the influencer — under an acrylic dome, in a navy rigid box, with the design sketch and a brass nameplate.

See the full set →

Walnut fragrance layering box with five scent bottles, gold pipettes, blotter cards, rose petals and oud chips

Concept for

Fragrance & beauty

A fragrance layering atelier in a walnut box — five scents to blend, pipettes and blotters, then their creation bottled and named after them.

See the full set →

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