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Concept for Garnier

Nothing to throw away, everything to keep

Every sustainable option on one board — refillable, compostable or alive. The shampoo bar skips the bottle, the tin and glass get refilled, the card grows into wildflowers, and the succulent outlives the campaign.

Beauty & personal carePR box

What's in the set

  • Solid shampoo bar in a travel tinPlastic-freeOne bar replaces two plastic bottles — the tin is the keeper.
  • Solid conditioner barPlastic-freeSame tin format, stacks under the shampoo bar.
  • Refillable green glass hair mistRefillableRefills arrive in paper pouches — the bottle never leaves the shelf.
  • Refill pouch trioRefillableMist, body wash and hand wash in home-compostable paper pouches.
  • Bamboo wide-tooth combBiodegradableFast-growing bamboo, hand-finished, plain engraved spine.
  • Clay mask in a glass jarReusable glassBeech lid, bamboo spatula, kaolin clay — the jar becomes a spice jar.
  • Aluminium travel bottleRecyclableEndlessly recyclable, screw-top, sized for cabin bags.
  • Organic cotton headband and face roundsWashable, 500+ usesGOTS terry headband with five washable make-up rounds in a cotton wash bag.
  • Konjac sponge in a paper sleeveHome compostablePlant-fibre sponge that composts with the food waste.
  • Succulent in a cork potLiving giftCork is harvested, not felled — the pot composts at end of life.
  • Plantable seed-paper cardGrows into flowersSoak it, plant it, wildflowers in eight weeks.

Packaging

  • FSC cream box with a leaf-green interior, printed in soy inks
  • Moulded pulp tray — no foam, no shred, no plastic window
  • Paper tape seal and a green cotton ribbon

The reveal

Untie the cotton ribbon and the tray sits on fresh leaves — even the box smells botanical.

Colour direction

Choose a version

6 ways to do the Garnier box

Same idea, three different builds — pick the one that fits the moment and the budget, then set the options before we quote it.

Most sustainable

Refill ritual box

Refillable formats only — nothing is single use.

  • Refillable green glass mist with paper-pouch refills
  • Refill pouch trio: mist, body wash, hand wash
  • Aluminium travel bottle
  • Solid shampoo and conditioner bars in tins

FSC cream box, moulded pulp tray, paper tape — no foam, no plastic, soy inks.

Refill scent
Botanical greenCitrusUnscented
Bar type
Shampoo onlyShampoo and conditioner
Choose this version
Most memorable

Grow-it-again box

Half the gift is alive and keeps going after the campaign.

  • Succulent in a cork pot
  • Plantable seed-paper card and seed sticks
  • Bamboo comb and organic cotton headband
  • Clay mask in a reusable glass jar

Kraft crate lined with dried leaves; the crate doubles as a plant tray.

Plant
SucculentHerb starterWildflower kit
Pot
CorkTerracotta
Choose this version
Most practical

Zero-waste bathroom kit

Swaps out every plastic item in a daily routine.

  • Solid bars, konjac sponge and bamboo comb
  • Washable cotton face rounds in a wash bag
  • Aluminium travel bottle and glass jar
  • Care card with a recycling guide per item

Compact cream mailer with a moulded pulp tray and a cotton ribbon.

Face rounds
FiveTen
Care card
EnglishEnglish and Arabic
Choose this version
Best for travel

Hair ritual travel case

A complete wash-to-finish routine in a reusable vanity case.

  • Shampoo, conditioner, hair food and anti-breakage serum
  • Premium hairbrush, microfibre hair towel and satin scrunchie
  • Built-in illuminated mirror for hotel and gym bathrooms
  • Removable dividers so the case stays useful after the products are gone

Structured forest-green travel case with washable lining, gold zip and illuminated mirror.

Hair need
StrengthMoistureColour care
Case size
Micro ritualFull routine
Choose this version
Best for teams

Green desk garden

A useful desk organiser with a living centrepiece.

  • Low-maintenance live indoor plant
  • Refillable hair oil and daily-care minis
  • Phone slot, pen cup and small accessory tray
  • Care card with one-minute plant and hair rituals

FSC wood desk trough with a removable waterproof plant liner and engraved message panel.

Plant
PothosZZ plantSucculent
Desk finish
Forest greenNatural wood
Choose this version
Most relaxing

Scalp spa moment

A compact reset ritual for the scalp, hair and desk drawer.

  • Rechargeable scalp-massage brush
  • Strengthening serum and soft microfibre wrap
  • Fold-out scalp map and three-minute ritual card
  • Reusable fitted tray that becomes a drawer organiser

Deep-green book box with a soft towel-lined tray and a foil-stamped ritual guide in the lid.

Routine
StrengthHydrationScalp reset
Choose this version

Brand guideline audit

Where this concept sits against Garnier's rules

1 of 3 checks need a change before anything goes to print. Colour, typography and logo use are reviewed separately.

  • Colour

    On guideline

    Rule: Garnier green is the hero; it appears with natural whites, never with neon or black-heavy schemes.

    In this concept: Box and contents are leaf green, cream and natural wood.

    Keep it this way: No change needed.

  • Logo

    Check before print

    Rule: The roundel may not be redrawn, recoloured or placed over busy imagery.

    In this concept: The comb carries an engraved mark on wood grain, which reads as texture.

    Change: Move the mark to the flat cream lid panel and engrave the comb spine plain.

  • Typography

    On guideline

    Rule: Friendly rounded sans, sentence case, generous line spacing.

    In this concept: Care cards use a rounded sans in sentence case.

    Keep it this way: No change needed.

Brand colour matching

Drop in your logo, see it on the boxes

Upload your logo and we read the colours straight out of it — or type them in. The packaging, ribbon and PR box below update as you go, and your palette travels with your order.

Logo

No logo

Readability check

  • Primary: text reads clearly (12.4:1) in white.
  • Secondary: text reads clearly (6.3:1) in near-black.
  • Accent: text reads clearly (7.8:1) in near-black.

Ribbon, label and packaging text in the previews always switches to whichever tone stays readable on your colours.

YOUR LOGO
Rigid gift box
YOUR BRANDYOUR BRANDYOUR BRAND
Ribbon & wrap
YOUR LOGO
Dust bag
YOUR LOGO
PR box artwork

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